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KLYRA LABS

Own Your Intelligence.

Private AI that never leaves your building.

01 / THE PROBLEM

The impossible choice facing UK businesses.

Every week, UK businesses discover their staff have been pasting confidential documents into ChatGPT. They face two choices: ban AI entirely and fall behind competitors, or accept the data sovereignty risk. Neither is acceptable.

This isn't one firm. It's thousands of organisations paralysed by the same impossible choice:

Option A: Use Cloud AI

Send confidential data to third-party servers. Lose control of your most sensitive information. Risk compliance breaches every time data leaves your building.

Option B: Ban AI Entirely

Watch competitors pull ahead. Lose talent who want modern tools. Fall further behind every month.

10,400 law firms. 1,250 NHS trusts. 5,500 accountancies. 160 universities.
Millions of employees. All stuck. All waiting for a third option.
02 / THE VALUE PROPOSITION

Your own ChatGPT that never phones home.

Klyra deploys private AI infrastructure that lives in your building, trained on your data, with zero cloud dependency.

100%
On-Premise
Zero
Cloud Dependency
Days
Not Months to Deploy
100%
UK-Based Support

Think: the private cloud for AI. Full power. Complete sovereignty. You own it.

03 / THE SOLUTION

Two products. One mission.

🛡️

Klyra Shield

SaaS entry point. Fast adoption.

  • Browser extension for Chrome/Edge
  • Scans prompts before they reach cloud AI
  • Blocks sensitive data automatically
  • Admin dashboard with compliance reports
  • Installs in 30 minutes
🏰

Klyra Sovereign

Premium product. Hardware + support.

  • Full on-premise AI hardware
  • RAG on company documents
  • Zero cloud dependency
  • Open source models (Llama 3, Mistral)
  • Dedicated UK support
Why we win: UK-focused, SME-accessible, rapid deployment (days not months), predictable pricing. We're not trying to sell to enterprises with 18-month procurement cycles.
04 / THE MARKET

A massive addressable market.

🌍 Global Sovereign Cloud

TAM
£491B – £883B
SAM
£123B – £221B
SOM
£300M – £770M

🇬🇧 UK Market

TAM (by 2033)
£38B
SAM
£9.5B – £11.5B
SOM
£25M – £80M

Source: Grand View Research UK Sovereign Cloud Market Outlook 2033

Key insight: Regulated industries (law, finance, healthcare) must solve this. IP-driven markets (manufacturing, R&D, creative) can't risk their product information going to the cloud. This isn't optional for them.
05 / BUSINESS MODEL

Unit economics that scale.

Klyra Shield (SaaS)

Per User £17.50/user/month
Example: 20-person firm £4,200/year
Gross Margin ~95%

Klyra Sovereign (Bespoke Builds)

Starting From £12,000
Typical Bespoke Build £20k-50k+
Monthly Support £750/month
Gross Margin (support) ~80%

5-Year Revenue Projections

Year 1 Year 2 Year 3 Year 4 Year 5
Shield Customers 46 250 800 2,500 6,500
Shield Recurring £110k £1.26M £4.32M £14.4M £39M
Sovereign Customers 46 120 350 950 2,200
Sovereign Setup £920k £2.59M £10.35M £33M £81.25M
Sovereign Recurring £221k £1.73M £6.3M £22.8M £66M
Total Revenue £1.25M £5.58M £20.97M £70.2M £186.25M

Shield: £17.50/user/month (~20 users avg). Sovereign: £20k avg setup + £750/month support.

06 / GO-TO-MARKET

How we acquire customers.

Phase 1: Direct Sales (Now)

  • Beachhead: Law firms in the South West
  • 200 firms identified, 50+ in active conversations
  • Warm intros through local business networks
  • Demo-to-close cycle: 2-4 weeks

Phase 2: Channel Partners

  • IT service providers and MSPs
  • Legal tech consultancies
  • Accountancy software vendors
  • G-Cloud listing (via OfficeLabs partnership)

Why Law Firms First?

Acute pain point: SRA compliance requirements make cloud AI genuinely risky. They need this.

High willingness to pay: Already spend heavily on compliance and technology.

Network effects: Law firms talk to each other. One reference customer opens doors.

Expansion path: Every law firm works with accountants, insurers, and corporate clients who have the same problem.

Current pipeline: OfficeLabs partnership putting Klyra on G-Cloud. Demos completed, follow-ups booked, pipeline building. We're not theorising. We're selling.
07 / COMPETITION

Why Klyra wins.

SME Accessibility → Data Sovereignty ↑
Private Azure OpenAI
Palantir AIP

High sovereignty, enterprise-only

KLYRA

High sovereignty + SME accessible

Limited options

ChatGPT Enterprise
Microsoft Copilot

SME accessible, cloud-dependent

Why not Microsoft/OpenAI?

  • Still cloud-based, data still leaves your building
  • Per-user pricing scales poorly for SMEs
  • 18+ month enterprise procurement cycles

Why not build in-house?

  • Requires AI/ML expertise most SMEs don't have
  • Hardware procurement and maintenance burden
  • Months of development vs. days with Klyra

Klyra's advantages:

  • Speed: Deploy in days, not months
  • Focus: UK-specific, SME-first
  • Pricing: Transparent, predictable
  • Support: UK-based, hands-on
08 / THE TEAM

Built by people who ship fast.

Charlie Swinhoe

Founder & CEO

Full-stack developer who builds production apps in days. Deployed AI systems for 10+ clients. The driving force behind Exeter's emerging AI community.

Joe Evans

Co-Founder & Head of Engineering

Technical lead ensuring every deployment is robust and production-grade. Background in systems architecture and infrastructure.

Charlie Loudon Griffiths

Head of Operations

Brings structure, investor relations experience, and strategic partnerships. Connects Klyra to funding networks and enterprise clients.

Jack Frame

Head of New Business

Leads outreach and client acquisition. Building the pipeline that fills Klyra's order book through direct sales and partnerships.

We use Klyra internally every day. Built by practitioners, not consultants. Our own best case study.
09 / TRACTION & THE ASK

Where we are. Where we're going.

Traction (Now)

  • Cobalt live on Shield (first paying customer)
  • OfficeLabs partnership: Klyra on G-Cloud
  • Demos completed, follow-ups booked
  • 50+ law firms in active conversations
  • Internal deployment (Navi) proving the tech daily

Roadmap

  • Q1: First 5 Sovereign deployments
  • Q2: South West regional expansion
  • Q3-Q4: Channel partner rollout
  • Year 2: National scale via G-Cloud
£200k
for 10% equity
✓ SEIS Eligible

Use of Funds

60%
Team Salaries
30%
Marketing & Outreach
10%
R&D
Milestones this funding achieves: 10 Sovereign deployments, 50+ Shield customers, £250k ARR, and proof points for Series A.

Klyra. Own your intelligence.